IQuly
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New Create and launch ads in IQuly

Make Meta ads that sell. Stop the ones that don’t.

Create, launch and track every Meta ad in one simple place. IQuly watches your accounts around the clock and tells you in plain words where money is leaking, and how to fix it.

Find my wasted spend, free Try free for 14 days
  • 14 days free, no card
  • Read-only until you say so
  • Flat price, never a cut of your spend
Monitoring

Know what’s wrong before your budget does

One inbox for what matters

Every account checked around the clock. Problems arrive sorted by how much they cost you, each explained in one sentence.

Today 8
All accounts

  • €196 spent without a purchase

    2m

    7.9× the usual cost per purchase, over 24 hours.

    Northwind Apparel / Cart abandoners 7d

  • Purchases stopped being reported

    14m

    None in 9 hours while clicks are normal.

    Brightside Home / Whole account

  • Still spending after being paused

    1h

    Paused 5 hours ago, €9.76 spent since.

    Northwind Apparel / Brand video views

  • CPM up 91% across the account

    2h

    $21.93 per 1,000 impressions, usually $11.49.

    Brightside Home / Whole account

  • Creative fatigue

    6h

    Frequency 2.6to4.1 while CTR fell 27%.

    Northwind Apparel / Carousel – Bestsellers

  • ROAS dropped 71% after launch

    9h

    6.0 in the first two days, 1.7 since.

    Northwind Apparel / Video – Linen launch

  • On pace for 16 of 50 purchases

    1d

    Learning restarted after a budget change.

    Northwind Apparel / Advantage+ audience

  • Spending limit 93% used

    1d

    $233,100 of $250,000. Ads stop at the limit.

    Brightside Home / Account

Stop wasted spend early

Spend running ahead of purchases gets flagged within the hour, not at the end of the month.

Cart abandoners 7d
6.2× usual

Last 3 hours

€56.96

Purchases

0

Usual

€9.23

Catch tracking breaks

Clicks still coming but purchases at zero? That's your pixel, not your ads. We spot the difference.

Brightside Home
Tracking break
Clicks Purchases

Clicks

96% of normal

Purchases

0 of ~14

See what changed

Every edit is pinned on the chart, so a sudden drop comes with its likely cause.

Advantage+ audience
Spend ROAS

ROAS before

3.4

ROAS after

2.0

Spend

+46%

Learning radar

Track the pace toward the ~50 weekly purchases Meta needs, and which edit quietly restarted learning.

Advantage+ audience
Learning

16/50

On pace for 16 of 50 purchases

Learning restarted by

Budget €80to€120 40 h ago

Other ad sets
Purchases / week
  • LAL 1% purchasers Learning 38/50
  • Interests – Linen Limited 9/50
  • ASC – All products Learning 27/50
  • Website visitors 30d Exited 52/50
  • Broad 25–54 Exited 64/50
Recent edits
Last 7 days

  • Budget €80to€120

    Advantage+ audience · 40 h ago

    Reset learning

  • New ad added

    Advantage+ audience · 2 d ago

    Reset learning

  • Cost cap setto€32

    Broad 25–54 · 6 d ago

    No reset

Creative fatigue

Know when the same people see an ad too often, before CTR and ROAS slide.

Carousel – Bestsellers
Fatigued

Frequency

2.6to4.1

CTR

1.64to1.19%

Every account at a glance

Running many clients? Accounts that need attention rise to the top.

Accounts · worst first
Last 7 days
  • Northwind Apparel 3 3 €5.7k
  • Brightside Home 1 2 $7.1k
  • Lumora 1 $2.4k
  • Juniper & Co All good €3.2k

+ 9 more accounts, all good

Works with Meta

Independent

Meta grades its own homework. IQuly checks it.

Meta runs your ads and reports on them. IQuly doesn’t sell ads, so it checks the numbers from outside and tells you when something doesn’t add up.

  • Ads Manager shows Status: Off

    IQuly tells you

    Still spending after being paused

    Paused 6 hours ago, but €184 has been spent since. This is usually a platform glitch; check delivery.

  • Ads Manager shows Purchases: 0 today

    IQuly tells you

    Purchases stopped being reported

    None in 9 hours, usually about 14. Clicks are at 96% of normal, so this looks like tracking, not demand.

  • Ads Manager shows Delivery: Learning

    IQuly tells you

    On pace for 16 of 50 purchases

    At this pace it won’t finish learning this week. Avoid further edits until it settles.

Analytics

See performance the way your team thinks

Spend and results for any date range, next to the period before.

Create · New

From idea to live ad, without Ads Manager

Make the campaign, its ad sets and its ads in one simple editor. See every placement as you go, and publish to Meta when it looks right.

One editor, start to finish

Campaign, ad sets and ads side by side, with a live preview of each placement as you type.

Every placement fits

Tap what matters in your picture once. Feeds, Stories and Reels crop around it.

AI Studio · Beta

Describe a picture and get it in the shape each placement needs, or start from your best ad.

Rules · Beta

Your strategy, checked every hour

Write a rule once in plain terms. IQuly checks it around the clock, shows what it would have done this week, and acts only when you let it.

Keep daily spend on plan

Dry run first

Every new rule shows what it would have done this week before it changes anything.

Acts only when you let it

Once you allow changes, rules pause losers and raise budgets on winners, with one-click undo.

Told right away

Urgent matches by email at once, the rest in a morning summary, or sent to your own tools by webhook.

For agencies

Every client’s Meta ads, on one calm screen

See which client needs you first, send each one a monthly report in your own name, and pay a flat price per ad account.

Price per ad account, a month

  • Starter · 3 accounts $26.33
  • Pro · 15 accounts $13.27
  • Scale · 50 accounts $7.98

Never a cut of your clients’ spend. Their budgets can grow; your bill doesn’t.

See all plans

Worst first

All your clients’ accounts on one screen, with the ones that need you at the top.

Reports in your name

A monthly report for every client by email, link and PDF. When they reply, it reaches you.

Words clients understand

Every finding is one plain sentence, so the report needs no call to explain it.

Also included

Everything else you’d reach for

Every plan comes with these. Nothing extra to set up, nothing extra to pay.

  • IQuly AI

    Ask about your ads in plain words and get the answer with its chart.

  • Ad Library Beta

    Search any brand’s Meta ads, follow competitors and see what they launch.

  • MCP server

    Ask about your ad data from Claude, Cursor or any assistant that speaks MCP.

  • Meta status

    Ads acting up? See at a glance whether Meta itself is having trouble.

Frequently asked questions

Still unsure? Ask us anything. Talk to us

Does IQuly change anything in my ads?
Only when you tell it to. Out of the box IQuly reads your campaigns and numbers. It changes something on Meta only when you publish an ad you made in IQuly, or when you allow a rule to pause ads or change budgets. New rules start as a dry run.
What does it cost?
$79 a month for 3 ad accounts on Starter, $199 a month for 15 ad accounts on Pro, $399 a month for 50 ad accounts on Scale. The price never depends on your ad spend, and yearly billing gets two months free. Pictures from AI Studio use credits, sold separately in packs.
How does the free trial work?
You get 14 days of Pro, for up to 15 ad accounts, without a card. If you don’t pick a plan, IQuly simply stops checking. Nothing is ever charged.
Why only Meta?
Doing one platform properly beats doing several halfway. Every check, chart and editor in IQuly is built around how Meta works: its learning phase, its placements and its numbers.
Can I cancel any time?
Yes, from Billing. Everything keeps working until the end of the period you paid for. And if IQuly isn’t for you, email us within 30 days of your first payment for a full refund.

See what your Meta ads are really doing

Connect Meta in two minutes and see your first check while you watch. 14 days free, no card, and a flat price per ad account after that.

Find my wasted spend, free Try free for 14 days